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5 Game-Changing Initiatives: How The Paragould Regional Chamber Of Commerce Is Reshaping Greene County’s Future

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The Paragould Regional Chamber of Commerce (PRCC) stands today, December 19, 2025, as the central engine for business growth and community development across Paragould and the wider Greene County area. Far from being a mere networking group, the Chamber operates as a strategic powerhouse, focused on realizing its ambitious vision: creating a better Paragould—the premier destination to live, work, play, invest, and visit. This organization has cemented its role as the trusted voice for the local business community for nearly a century, but its current slate of programs and leadership is driving a fresh, modern wave of economic vitality.

The Chamber’s commitment to its members is multifaceted, extending beyond traditional advocacy to offer tangible tools for success, including advertising, promotion, and political advocacy. By connecting people and providing support, the PRCC ensures that both new ventures and established businesses are equipped to grow and thrive together in the competitive Arkansas landscape. Its recent focus on strategic economic development and community engagement highlights a dynamic shift toward long-term regional prosperity.

The Paragould Regional Chamber of Commerce Leadership & Key Entities (2025)

The strength of the Paragould Regional Chamber of Commerce lies in its dedicated staff and volunteer Board of Directors, who collectively steer the organization's strategic plan and ensure its vision is executed effectively. The leadership team is deeply integrated with the Economic Development Corporation of Paragould, creating a unified front for community growth strategies.

  • Allison Hestand: Director of Economic Development & Chief Executive Officer (CEO). Hestand’s leadership is central to the Chamber’s current focus on a historic project aimed at honoring Paragould's past while building a future for growth.
  • Candace Bounds: Membership Director. Bounds oversees the expansion of the Chamber’s network and the delivery of essential member benefits.
  • Alyssa Blakeney: Communications & Events Coordinator. Blakeney manages the Chamber’s extensive calendar of networking and community events.
  • Robin Clark: Key staff member supporting the leadership team.
  • Scott Gerrish: Board Member.
  • Craig Laubach: Board Member.
  • Sue: Former CEO (retired), whose tenure preceded Allison Hestand.

This team is responsible for managing a wide array of active committees, where members gain valuable exposure, make meaningful business contacts, and connect with potential customers. The Chamber’s structure is designed to maximize community engagement and political influence on behalf of Paragould businesses.

Beyond Networking: 5 Key Initiatives Driving Paragould’s Economic Future

The Paragould Regional Chamber of Commerce is not just hosting luncheons; it is actively shaping the economic landscape of Greene County through targeted, high-impact programs. These initiatives ensure that Paragould remains a competitive and attractive location for investment and talent.

1. Strategic Economic Development & Workforce Readiness

As the Director of Economic Development, Allison Hestand spearheads the Chamber's efforts to attract and retain industry. Paragould has recently been highlighted for its ready workforce, which includes approximately 800 experienced professionals, alongside a fully operational manufacturing facility, making it a prime target for the Arkansas Economic Development Commission (AEDC). The Chamber is actively involved in a "historic project" for growth, which integrates the city's heritage with future development plans, demonstrating a forward-thinking approach to community growth strategies. This focus ensures that local businesses have the skilled labor and infrastructure necessary for expansion.

2. The "Shop Paragould First" Annual Campaign

One of the most visible and impactful community programs is the annual "Shop Paragould First" campaign. This initiative is designed to encourage local shopping and keep vital revenue within the Paragould economy. The campaign culminates in a major Chamber Bucks giveaway, where one lucky shopper wins a significant prize. Chamber Bucks function like gift certificates that can only be redeemed at participating Chamber Member businesses, directly injecting capital into the local commercial ecosystem and supporting the Chamber's membership.

3. Elevated Member Recognition and Annual Banquet

The Chamber’s Annual Banquet is a highlight of the year, serving to celebrate past achievements while setting the stage for future goals. This event is crucial for fostering community pride and recognizing the individuals who make Paragould successful. Recent award recipients honored at the banquet include leaders in various sectors, showcasing the Chamber's broad reach and commitment to excellence across the community:

  • Jason Matheney: Paragould Emerging Professional Member of the Year.
  • Tracey Russell: Ambassador of the Year.
  • Courtney Young: Educator of the Year.
  • Doris Hagen: Honored for a Lifetime of Achievement.

This annual recognition not only boosts morale but also enhances the credibility and visibility of the Chamber's most dedicated members and community partners.

4. Dynamic Networking Through Business After Hours

Networking is the lifeblood of any chamber, and the Paragould Regional Chamber of Commerce facilitates this through its quarterly "Business After Hours" event. This program offers a relaxed, social setting for members to connect with each other, build meaningful business contacts, and explore the facilities of host businesses. These events are key to fostering a supportive, collaborative environment among local entrepreneurs and professionals, providing unparalleled exposure for both new and existing members in Greene County.

5. Community Excellence and the Trendsetter Award

The city of Paragould, in close partnership with the Chamber, has recently received significant external recognition, including winning a prestigious Trendsetter Award. While the specific awarding body varies, this achievement, often highlighted on the Discover Paragould platform, underscores the success of the Chamber’s community-focused development strategies. Such awards validate the Chamber's efforts to modernize and improve the quality of life, demonstrating that Paragould is a community on the rise and a leader in regional development.

Membership Benefits: Why Join the Paragould Regional Chamber?

For any business operating in Paragould, membership in the Regional Chamber is an investment that yields significant returns. The benefits are structured to maximize visibility, influence, and growth potential, making it a critical strategic partner for local enterprises.

Core membership advantages include:

  • Grow Your Network: Access to exclusive networking opportunities like Business After Hours, expos, and community gatherings.
  • Advertising & Promotion: Opportunities for enhanced visibility through Chamber channels and event sponsorships.
  • Website & Internet Marketing: Inclusion in the members-only portal and online directory, boosting a business's digital footprint.
  • Enhanced Credibility: Association with the long-standing, trusted voice of the local business community.
  • Political Advocacy: Representation and a unified voice on local and state governmental affairs impacting business operations.
  • Ribbon Cuttings: Ceremonial events for new businesses or major milestones, generating media attention and community buzz.

The Paragould Regional Chamber of Commerce continues to prove its value as a vital resource for anyone looking to invest, expand, or start a business in the thriving Northeast Arkansas region. Its current leadership, robust programs, and active engagement with economic development initiatives position Paragould for sustained success well into 2026 and beyond.

5 Game-Changing Initiatives: How the Paragould Regional Chamber of Commerce is Reshaping Greene County’s Future
chamber of commerce paragould ar
chamber of commerce paragould ar

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